About Us

INSPIRED BY NATURE, DRIVEN BY OPTIMISM

Welcome to the world of Salem, a UAE-based brand that harmoniously intertwines stand-out global styles with the superior quality of Egyptian fabric. Founded by optimistically passionate sibling duo, our brand is a homage to the beach-night clothing realm, where we strive to radiate the spirit of optimism and uniqueness.

DESIGNING WITH UNIQUENESS & VERSATILITY

As zealous Egyptian designers, we find our mission in challenging the norms of fashion. Our hallmark lies in the Day to Night Collection, a line of clothing designed to escort you gracefully from the brightness of the morning to the allure of the night. Our designs draw inspiration from the immortal jelly fish, a creature revered for its eternal resilience and distinctive beauty. Much like this fascinating marine being, our garments are meant to reflect the dynamism of life and the ability to seamlessly transition between different environments, whether you find yourself on a sun-kissed beach, a vibrant concert, a professional work meeting, or an intimate date night.

WEAVING OPTIMISM & HOPE

Our brand vision extends beyond just fashion. We aspire to weave the threads of optimism and hope into the very fabric of our creations. With every garment you purchase, you contribute towards our noble cause of supporting individuals battling breast cancer. We aim to be more than a fashion brand - V Salem is a beacon of hope, drawing parallels with the never-ending lifecycle of the jellyfish, our brand's muse.

COMMITED TO QUALITY & SUSTAINABILITY

In our endeavor to deliver comfort, quality, and style, we meticulously choose our materials. The environmentally friendly Egyptian linen and cotton not only resonate with our commitment to sustainability but also promise longevity. Our designs, unique to Salem, cater to men, women, and unisex styles, allowing for a harmonious blend of comfort and class, effortlessly transitioning from day to night.

A BRAND FOR ALL SEASONS

Our brand celebrates all seasons - it encapsulates the freshness of summer vibes, the soothing embrace of spring and fall, and the cozy warmth of winter. Regardless of the season, Salem ensures you are always dressed in style, with courage, and resilience. Step into the world of Salem, to join us in our journey of fashion, hope, and optimism. Embrace your unique style with our timeless elegance and eternally optimistic spirit. Here's to a world dressed in Salem that radiates positivity and style, day and night.